The Best Email Marketing Strategy
Email Marketing should be a key pillar of your business's digital strategy
Businesses that fit for an email marketing strategy and choose not to do any email marketing may be leaving a significant amount of revenue on the table.
There are 3 times more email accounts than Facebook & Twitter accounts combined. That you simply are 6 times more likely to urge a click-through from an email than on Twitter posts.
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What is email marketing?
Email marketing at it’s basics is when you send an email message to your email subscribers. The subscribers have signed up or opted in to your email list and given express permission to receive communications from you.
The evolution of modern email marketing has moved away from one-size-fits-all mass mailings. It now focuses on consent, segmentation, and personalization that evokes engagement from your subscribers.
Email Marketing Effectiveness
If you’ve seen reports that show a savvy marketer can use email to get very good results and comparatively one of the best ROIs of any marketing channel available. You’re probably keen to start out using it to drive sales and revenue for your business.
Businesses should use email to build upon an existing relationship with your customers and clients by providing relevant, valuable information that will help them take action on their goals. Simply put, keep them in the loop about your business.
Your subscribers will not only read your emails, but they will look forward to hearing from you every time, if you keep this golden rule in mind.
YLP marketing will talk you through the method of getting started with email marketing to assist ensure your first campaign may be a success.